It all began with the building, informally if never officially known as the Seagram Building. According
to all reliable accounts, Mr. Samuel Bronfman, president of Joseph E. Seagram & Sons, based in Canada,
decided to build a stunning corporate headquarters in Manhattan at a time when his daughter, Phyllis
Bronfman Lambert, the apple of his eye, was living in Paris. When she learned of the architect he had
chosen, Phyllis Lambert objected to a choice she considered banal and wrote to her father suggesting that
he use his money to create something really new, elegant and important – a modern classic.
He then offered
her the project as her own if she would return to New York. Well-versed in the art of architecture , the
indomitable Phyllis Lambert astutely settled on Ludwig Mies van der Rohe with Philip Johnson as liaison
and overseer of both the exterior and interior, both champions of what was known as the International
Style.
Going out to eat is about more than just the food, it’s about the experience. After all, diners take in your restaurant’s ambiance long before they take their first bites. The first thing we all do when entering a restaurant is to scope out the aesthetics. Because of this, it is critical that the restaurant provides a good first impression. Having a great ambiance will encourage patrons to enter, stay longer, eat and drink more
